Marketing on the Web Do you use Google's Search Console (aka Webmasters tools)for your website?? You should, especially if you have seen recent declines in traffic. Search Console is where Google communicates with site owners and where you'll find warnings about everything from SPAM to Malware. This article outlines a range of problems that Google is identifying and alerting owners about. What Are Google Penalties & What to Do to Recover ---
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Launching a new Website / Changing an existing one
Whether launching a new website or changing an existing one it is important to do a little upfront work. I have had a couple of clients come to me recently either wanting to toss out their old site and start over or who have sadly, already made wholesale changes to page names or content only to find that their website can no longer be found in search results. Things to consider when launching a new Website or changing an existing one: Never rename or delete a page (well almost). If you a...
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